‘The race to own customer experience is on! Companies are recognizing the importance of delivering an experience that makes them stand out from their competition. Some are learning the hard way. Here, BARE International shares an article by Shep Hyken for Forbes on Customer Experience Is The New Brand.
Thanks to technology (define ‘Instagram-worthy’?), we see an exponential change in what defines an ‘experience’ when your customers shop. Here, BARE International shares an article by Harley Finkelstein for Forbes on 5 Trends That Change The Way Your Customer Shop
Omni-channel. Multichannel. Cross channel. What is the difference and which is more effective at engaging and delighting your customers? Here, BARE International shares an article by Brad Birnbaum for Forbes on What Does Real Omnichannel Service Look Like?
Do you know what the consumer thinks about your company? Brand awareness is essential to the success of any business. Hence, branding strategies are critical to stand out from the competition. With the high competitiveness of the market, customers have numerous options of products and services, but choosing the best alternative is not easy! In order to make the correct choice, the buyer prefers brands that convey greater credibility. Read more