How Mystery Visits Work.
Mystery Shopping is a well-known method of customer research. Leverage BARE International’s 30 years of experience that has taken this tried and true method to new levels to evaluate your customers’ experiences. Using calls, clicks or visits our global workforce of evaluators follow predefined scenarios. Evaluators record their experience at various touch points throughout the customer journey. Photos and videos can also be collected to visually record an evaluator’s experience interacting with your brand.
As part of a custom research program, mystery shopping can be used to gauge:
In Person
- location cleanliness
- employee professionalism
- pricing audit
- safety audit
- experience consistency
- marketing and branding
- competitor analysis
- inventory audit
Phone
- timeliness
- friendliness
- enthusiasm
- brand awareness
- information relevance
- script compliance
Web
- ease of navigation
- technical operations
- purchase process efficiency
- employee-customer relations
SCHEDULE A CONSULTATION FOR YOUR BUSINESS
You can and should, see your business through your customers’ eyes. BARE’s customer experience research can provide you with critical data to make meaningful business decisions.
BENCHMARK STUDY
HEALTH & FITNESS
BARE International’s Customer Satisfaction Benchmark Study indicates that 48.5% of health and fitness club members are not satisfied with their current club membership.
150Countries
in the BARE network
10Offices
around the world
50,000+Evaluations
completed worldwide each month
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