The luxury hotel space has competition but players are stepping up to the plate to keep up with rapidly evolving consumer demands. Read more
BARE International unveiled a new brand campaign, including a new logo identity, that reflects the company’s evolution from mystery shopping provider to experience research consultants and full-service program design. This milestone is celebrated alongside their 35th anniversary for providing world-class experience research programs.
‘Following the outbreak of COVID-19, the foodservice industry has rapidly refocused its efforts to bolster delivery and pick-up orders. As the customer relationship moves online and at their doorstep, safety measures must be put into place for both delivery teams and consumers.’ BARE shares an article by Christine Schindler for Fast Casual on simple solutions that protect delivery employees and customers.
The bigger the store, the better the performance? How the latest ‘Super Store’ strategy helps fashion brands transform into new retail, and combat aging brick-and-mortar stereotypes.
Marketing leaders spend a lot of time thinking about the economic impact of marketing on their business and revenue. Are your marketing campaigns targeting the right customers? Has the customer relationship paid off in the long run? And, most importantly, are you hitting your new revenue growth goals?
HOW PROBLEM RESOLUTION MAKES AN IMPACT?
Consumers are searching on social for recommendations.
When the #1 selection comes up, they choose. I’d like to say it is due to great reviews about customer experience or value for the money, but in reality it is likely something else.
‘Personalized content can now be delivered through whichever touch point the customer prefers.’ BARE shares an article by Dale Renner for Forbes on Transforming the Customer Experience: Personalization. Read more
BARE International, a global company with 35 years of experience in customer research is joining hands with Pulse, a leading inspection and audit software company creating world-class EHS and compliance management systems. The partnership aims to help clients from across the industries with identifying issues that are affecting customer experience and providing actionable solutions.
‘It’s no secret that successful companies are the ones with satisfied customers. But while many executives claim to understand the importance of customer experience (CX), it often falls by the wayside as resources are channeled into product development.’ BARE shares an article by Aimee Tariq for Entrepreneur with the importance of CX.
‘Although leisure travel is currently a pretty lousy idea in most of the world, there are still times when people really need to travel. And with hotels struggling to stay afloat, it makes sense that some of them are turning to a new way to delivery hospitality—to take care of their guests.’ BARE shares an article by Ann Abel for Forbes on quarantining in hotels.